You can earn coins by completing levels, collecting them during runs, and achieving daily challenges. Additionally, participating in special events can also reward you with extra coins.

Collecting costumes allows you to customize your character, providing unique abilities and boosts. Each costume has its own strengths, which can help you during your runs.

To unlock new characters, you need to collect character tokens during your runs or complete specific missions. Once you have enough tokens, you can unlock and play as that character.

To upgrade your character's abilities, you need to collect resources like gems and character cards. Go to the upgrade menu, select your character, and then choose the ability you wish to enhance. Follow these steps:
1. Open the character menu.
2. Select the character you want to upgrade.
3. Tap on the upgrade option for the desired ability.
4. Confirm the upgrade using your collected resources.

There are various power-ups in the game, including speed boosts, shields, and magnet power-ups. Each helps you navigate obstacles more effectively and collect more coins during your runs.